Valentine'S Day Spending 2025. The total spend on flowers is estimated at $2.6 billion, up 3% year over. Consumers will continue to prioritize spending on their significant others, partners, and loved ones in 2025.


Valentine'S Day Spending 2025

Nrf has been conducting its annual valentine’s day consumer spending survey since 2004 to gauge how americans plan to celebrate this special day with their loved ones. The total spend on flowers is estimated at $2.6 billion, up 3% year over.

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